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How Starbucks Makes Money: Scott Rao

How Starbucks became an $80b business with coffee expert Scott Rao.

How does Starbucks make money, is Starbucks actually a bank not a coffee business, and coffee tips for beginners from Scott Rao. Today we cover everything you've ever wanted to know about coffee with Scott Rao. We talked about how Starbucks really became a coffee giant, how "bad" coffee took over America, and how Starbucks is actually a bank. + How to start a coffee shop, the global coffee crisis, the magic of salt in coffee, espresso vs coffee, and all of the basics about coffee.

As a daily coffee consumer, I wanted to record a fun coffee 101 episode to learn some facts about coffee you probably didn’t know and if Starbucks is really considered that "bad" amongst coffee experts like Scott Rao.

Scott Rao is an author and consultant with over 20 years of experience in the coffee industry. Scott has owned several cafes and roasting businesses and has written four professional-level books about coffee making, including The Professional Barista's Handbook and The Coffee Roaster's Companion.

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If you’re interested in coffee roasting check out Scott’s books here:

He also shares great tips on his Instagram:

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Takis (real name Peter Takis) is a DJ/ producer from Winnipeg, Canada.

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